A proof of concept (POC) in app development is a demonstration of the feasibility and potential value of a proposed application, typically developed to a minimal level with sufficient functionality to support decision-making. It is used to validate the idea before investing a significant amount of resources in the development of the final product. The POC is usually a prototype that allows developers to test the core functionality and usability of the app, and gather feedback from potential users.

What is an MVP in app development?

MVP (Minimum Viable Product) is a term used in product or app development to describe the most basic version of a product or app that has enough features to satisfy early adopters. It helps reduce the chances of developing a product or app that does not meet user needs. This approach of testing the product or app with a small group of users before releasing the full version gives developers an opportunity to identify the potential issues and make the necessary changes to ensure the product or app’s success. MVP also enables developers to quickly launch the product or app, which can help them gain valuable feedback from users and identify areas of improvement.

In app development, the interactive mockup is often the MVP

An interactive mockup in app development is a simulation of the final product, which allows developers and designers to test the usability and user experience of the app before actual development begins. It is a visual representation of the app's layout, design, and functionality, and can be used to test the user interface and navigation, as well as the overall look and feel of the app.

The benefits of interactive mockups

• They allow developers and designers to quickly test and iterate on different design ideas and layouts, without the need for extensive coding.

• Interactive mockups provide a way for stakeholders and potential users to see and interact with the app, and provide feedback on the design and functionality.

• They help to identify and address usability issues before development begins, which can save time and resources in the long run.

• These mockups can also be used as a tool for obtaining buy-in and funding for the development of the app.

• They can be used as a tool for testing the user flows and the overall user experience.

How can I use an app prototype to get feedback and attract potential investors?

Here are a few ways you can use an app prototype to get feedback and attract potential investors:

Share the prototype with potential users

Share the prototype with a small group of potential users and ask them to test the app and provide feedback on the design and functionality. This will help you identify any usability issues and make necessary improvements before the final product is developed.

Showcase the prototype to investors

Use the prototype to showcase the app's potential to potential investors. This can help you to demonstrate the feasibility and potential value of the app, and can be used as a tool for obtaining buy-in and funding for the development of the app.

Use it as a pitch tool

Prototypes can be used as a tool to help you pitch your app idea to investors and stakeholders. You can use it to explain the user flows, the overall user experience and the key features of the app.

Use it as a demo

You can use the prototype as a demo to show how the app will work and how it will solve the problem it is addressing. This can help potential investors to visualise the final product and understand how it will be used in the real world.

Share it online

Share the prototype online, for example through a landing page or social media, and gather feedback from a larger group of potential users and investors. This will help you to gauge interest in the app and attract potential investors.

Conclusion

By using these methods, you can gather valuable feedback and attract potential investors, which will help you to refine your app idea and increase the chances of success.